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Why Investing in Customer Service Pays Dividends for You

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In this day and age with the meteoric rise in social media a bad customer experience can spread like wild fire. A bad experience a customer has can live forever on the web, coming up in search results of your company. If not addressed when they happen it can make your company seem cold and uncaring - which results in lost profits.

 

Not to say the customer is "always right", but you should do as much as possible to find a middle ground to any conflict. The conflicts Teamwork has had are small but we've gone out of our way to try to make the client happy. Here are a few things we advise to keep your customers happy.

 

1. Listen More than You Talk
This is just a good quality to have all around. The best companies and people listen to their customers more than they talk or try to sell. If you don't listen you can't give your client what they need.

 

2. Make Your Company the Face of Customer Service
The entire company should have a positive attitude on customer service. Remember, people ultimately care about themselves, the more you cater to them and listen to what they have to say the more your guaranteed clients for life.

 

3. Model Other Successful Brands
Think of the last positive customer service experience you had. What did they do right? What did they do wrong? Model their ideas because they're successful for a reason.

 

4. Surprise Your Clients
Thank your customers with a hand-written note. Think of the last time you got a real hand written letter. In the digital age something physical can have huge, lasting impact with your customers.

 

5. Care
Above all show your customers you care about their plight and the success of their business. You'll build an amazingly large group of loyal clients who will give you referral after referral.

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I am a web designer & graphic designer with over 10 years experience creating profit-focused graphic designs for my clients. I graduated with an Associates Degree of Applied Science from the Art Institute of Houston & I'm skilled in a wide range of industry standard programs. I also run the popular Graphic Designers Blog.

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Guest Thursday, July 24 2014

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